World Cup 2014 Jersey Kit Suppliers Round of 16

The group stage is over and half of the teams are going home. The top kit suppliers lost half of their teams, but some of them, may lose all their teams after the round of 16 – we are thinking about Puma. It would be an early exit, but that would be in part because of signing off the smaller countries. Of the five smaller jersey manufacturers only Burrda and Lotto are still in the game.

 

World Cup 2014 Kit Suppliers - Round of 16

World Cup 2014 Kit Suppliers – Round of 16

 

The top two contenders, Nike and Adidas lost 5 and 4 teams respectively, but both have a couple of really good teams that can carry them all the way to the final:

 

Nike:                                                                                   Adidas:

Netherlands                                                                    Germany

France                                                                               Argentina

Brazil

 

We don’t know who will make it to the final, but we know one thing: the knockout stage will be an exciting spectacle, equally on the pitch and off the pitch. And we can’t wait for Saturday.

 

Disclaimer: Brand names, logos and trademarks used herein belong to their respective owners.

 

World Cup 2014 Kit Suppliers: Group Stage – the Brand Wars

As with every big soccer tournament, there is another war going in the background: the fierce rivalry between the kit suppliers. Who will win this year? From TV time & eyeballs, to selling shirts, boots and other gear, there is a lot at stake here: essential branding benefits, image and bragging rights. And this war will not stop anytime soon. The kit suppliers will rather look at capitalizing on their marketing dollars invested in the World Cup – maybe the biggest show on Earth – and look to maximize their ROI (return on investment).

 

8 Kit Suppliers for the Group Stage

World Cup 2014 Kit Suppliers Group Stage

World Cup 2014 Kit Suppliers Group Stage

 

This year we have 8 kit suppliers, for the 32 teams qualified. For comparison, at the last Euro 2012 tournament, we only had 4 kit suppliers for the 16 teams qualified. What brand will survive at the end of the group stage?

 

Disclaimer: Brand names, logos and trademarks used herein belong to their respective owners.

 

Battle of the Jersey Kit Brands @ EURO 2012 – the Winner, Adidas

The full bracket for the EURO 2012 is here: the winner is Adidas, again, as it becomes a good habit (or great planing from their part).

 

The Jersey Kit Brand Winner @ EURO 2012

The Jersey Kit Brand Winner @ EURO 2012

 

Disclaimer: Brand names, logos and trademarks used herein belong to their respective owners.